India’s media and entertainment (M&E) industry is expected to log 14.2% growth to touch more than Rs.1.78 lakh crore in the next four years, according to a Ficci-KPMG report. Driven largely by digitisation, the industry in 2013 grew at 11.8% over 2012 and touched Rs.91,800 crore.
“The media and entertainment industry is expected to register a CAGR (compounded annual growth rate) of 14.2% to touch Rs.1.78 lakh crore by 2018,” a report titled “The Stage Is Set” said.
The report sees digital advertising witnessing the highest CAGR of 27.7% by 2018.
Praising the healthy growth of the industry amid GDP growth and a weak rupee, Uday Shankar, chairman, Ficci Media & Entertainment Committee, said the real value of the sector is that it remains central to defining the direction of the country’s social and economic path.
“The fact that we have been able to deliver this in light of an overall economic growth of 4% and a major resetting of exchange rates is a testament to the tenacity of the industry’s leaders and stakeholders,” Shankar, who is also the CEO of Star India, said at the inaugural session of 15th edition of Ficci Frames.
“The media and entertainment industry is expected to register a CAGR (compounded annual growth rate) of 14.2% to touch Rs.1.78 lakh crore by 2018,” a report titled “The Stage Is Set” said.
The report sees digital advertising witnessing the highest CAGR of 27.7% by 2018.
Praising the healthy growth of the industry amid GDP growth and a weak rupee, Uday Shankar, chairman, Ficci Media & Entertainment Committee, said the real value of the sector is that it remains central to defining the direction of the country’s social and economic path.
“The fact that we have been able to deliver this in light of an overall economic growth of 4% and a major resetting of exchange rates is a testament to the tenacity of the industry’s leaders and stakeholders,” Shankar, who is also the CEO of Star India, said at the inaugural session of 15th edition of Ficci Frames.
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