It’s just not a flash in the pan, but a return of the elusive “feel-good” factor that is giving several consumer-facing industries a reason to smile again. With a strong government at the Centre, it’s not just the stock markets, which has witnessed buoyancy but strong sentiments driven by higher consumer confidence, has upped footfalls for most categories, including automobiles, real estate and consumer durables post May 16, when the Lok Sabha poll results were announced. Normally such sentiments translate into sales with a lag of just over a month, a top product marketer said.
Automobiles—which has been battling a slowdown in sales for two years—is now witnessing signs of renewed interest, say industry experts. Consumer durable companies, which too have seen a rough patch over the past two years, are keeping fingers crossed on what some honchos believe is a double-digit growth in footfalls.
The story is no different for retail.
Interestingly, real estate, which has been facing a marked slowdown, is also seeing a revival in bookings, at least for some large players. Bookings have gone up in real estate and people’s interest in buying property has increased. However, for the sentiment to translate into actual results, it will take a couple of months.
The automobile industry, which is a barometer of the economic health of the nation, too is seeing a pick-up. The interim budget had announced excise sops for the automobile industry as well. But the sluggish economy had a bad effect on the sector.
Car sales were down 5% for the second consecutive year ended March 31, 2014, as per industry estimates.
Automobiles—which has been battling a slowdown in sales for two years—is now witnessing signs of renewed interest, say industry experts. Consumer durable companies, which too have seen a rough patch over the past two years, are keeping fingers crossed on what some honchos believe is a double-digit growth in footfalls.
The story is no different for retail.
Interestingly, real estate, which has been facing a marked slowdown, is also seeing a revival in bookings, at least for some large players. Bookings have gone up in real estate and people’s interest in buying property has increased. However, for the sentiment to translate into actual results, it will take a couple of months.
The automobile industry, which is a barometer of the economic health of the nation, too is seeing a pick-up. The interim budget had announced excise sops for the automobile industry as well. But the sluggish economy had a bad effect on the sector.
Car sales were down 5% for the second consecutive year ended March 31, 2014, as per industry estimates.
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