31.3.16

Media & Entertainment Biz to Double by 2020





The media and entertainment industry would almost double to Rs.2.26 lakh crore in next five years, mainly led by growth in advertising revenue which is expected to touch Rs.99,400 crore by 2020, says a report. The total advertising revenue of M&E sector was around Rs.47,500 crore in 2015 as against Rs.41,400 crore in 2014, a jump of 14.7%, the joint report by FICCI-KPMG said. The sector grew by 12.8% to Rs.1.15 lakh crore in 2015, it added.

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