Responding to Prime Minister Narendra Modi's call, India Inc has jumped onto the Swachh Bharat bandwagon earmarking over Rs.1,000 crore for the project, analysts' estimates show.
Major corporate houses such as L&T, DLF , Vedanta, Bharti, TCS, Ambuja Cements, Toyota Kirloskar, Maruti, Tata Motors, Coca Cola, Dabur, Aditya Birla, Adani, Infosys, TVS and many others have laid out budgets for Swachh Bharat projects.
These projects vary from building toilets in distant villages, running workshops on behavioral changes, waste management to water hygiene and sanitation.
While most of these projects are under their corporate social responsibility (CSR) heads, there are also some that are partly funded through CSR or are designed as public private partnerships. Experts say for corporates the initiative helps fulfill the 2% mandatory investment in CSR, and it may also fetch brownie points from the government.
Tata Consultancy Services and Bharti Foundation, an arm of Bharti Enterprises, have both committed Rs.100 crore each as part of their CSR initiatives to construct toilets in schools. While TCS plans to finance hygienic sanitation facilities for girl students across 10,000 schools in the country , Bharti has adopted Ludhiana and is working with government to make the district open defecation free.
DLF has launched a flagship waste management programme in villages surrounding Gurgaon. Under the project, the company has created a waste treatment plant and waste collection infrastructure. The facilities have been handed over to village panchayats, which sell compost in the market to generate income.
Sanitation experts say there is still a lot that needs to be done to turn the campaign into a success story . Apart from private firms, public sector companies like Coal India, ONGC, OIL, IOC have also invested in such projects.
Major corporate houses such as L&T, DLF , Vedanta, Bharti, TCS, Ambuja Cements, Toyota Kirloskar, Maruti, Tata Motors, Coca Cola, Dabur, Aditya Birla, Adani, Infosys, TVS and many others have laid out budgets for Swachh Bharat projects.
These projects vary from building toilets in distant villages, running workshops on behavioral changes, waste management to water hygiene and sanitation.
While most of these projects are under their corporate social responsibility (CSR) heads, there are also some that are partly funded through CSR or are designed as public private partnerships. Experts say for corporates the initiative helps fulfill the 2% mandatory investment in CSR, and it may also fetch brownie points from the government.
Tata Consultancy Services and Bharti Foundation, an arm of Bharti Enterprises, have both committed Rs.100 crore each as part of their CSR initiatives to construct toilets in schools. While TCS plans to finance hygienic sanitation facilities for girl students across 10,000 schools in the country , Bharti has adopted Ludhiana and is working with government to make the district open defecation free.
DLF has launched a flagship waste management programme in villages surrounding Gurgaon. Under the project, the company has created a waste treatment plant and waste collection infrastructure. The facilities have been handed over to village panchayats, which sell compost in the market to generate income.
Sanitation experts say there is still a lot that needs to be done to turn the campaign into a success story . Apart from private firms, public sector companies like Coal India, ONGC, OIL, IOC have also invested in such projects.
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